| Blogs filed under the category - Marketing | Jun 30,2006
Introducing the MyArtClub.Com “Artist Blog”
Filed under: Marketing Announcement Tags: Blogging The internet continues to provide new ways to better communicate with your customers and prospects. The recent interest in web logs, or “blogs” for short, is one of those new ways that has grown rapidly in popularity. Essentially a ‘blog’ is an online and interactive diary, which can post images, links read more ...
Posted by Art Marketer at 04:26 | Nov 19,2006
An Interview with Jane Appleby (Part 1)
Filed under: Marketing Tags: Promoting Website Traffic Emails Jane+Appleby Jane Appleby has been an artist on MyArtClub.Com since the spring of 2000. Jane’s site has consistently
attracted high numbers of visitors each month. So we sat down with Jane for an in-depth discussion on her
approach to her website, and her thoughts generally about promoting her art successfully.
On read more ...
Posted by Art Marketer at 07:42 | Nov 24,2006
An Interview with Jane Appleby (Part 2)
Filed under: Marketing Tags: Promoting Traffic Website Website Jane+Appleby Jane Appleby has been an artist on MyArtClub.Com since the spring of 2000. Jane’s site has consistently
attracted high numbers of visitors each month. So we sat down with Jane for an in-depth discussion on her
approach to her website, and her thoughts generally about promoting her art successfully.
On read more ...
Posted by Art Marketer at 07:47 | Dec 07,2006
An Interview with Jane Appleby (Part 3)
Filed under: Marketing Tags: Jane+Appleby Emails Website Calendar+of+Events Jane Appleby has been an artist on MyArtClub.Com since the spring of 2000. Jane’s site has consistently
attracted high numbers of visitors each month. So we sat down with Jane for an in-depth discussion on her
approach to her website, and her thoughts generally about promoting her art successfully.
On read more ...
Posted by Art Marketer at 07:49 | Dec 18,2006
An Interview with Jane Appleby (Part 4)
Filed under: Marketing Tags: Jane+Appleby Website Promoting Jane Appleby has been an artist on MyArtClub.Com since the spring of 2000. Jane’s site has consistently
attracted high numbers of visitors each month. So we sat down with Jane for an in-depth discussion on her
approach to her website, and her thoughts generally about promoting her art successfully.
On read more ...
Posted by Art Marketer at 07:58 | Jan 27,2007
Internet Marketing Gold
Filed under: Marketing Email Tags: Email+List Emails This blog entry is one of a series of tips provided by MyArtClub.Com to assist artists get the most from their Internet Marketing efforts.
How is your artist’s email list? Do you have one? If the answer is no, then you need to start one today. In this report we will discuss how to build, manage and read more ...
Posted by Art Marketer at 07:57 | Feb 01,2007
Picking a Domain Name
Filed under: Marketing Branding Tags: Domain+Name Website What should you consider when picking a domain name for your website?
First of all, picking your domain name is all part of building your brand identity as an artist. So you want to pick a name that supports your brand. A domain name that identifies with you, the artist.
What would someone guessing read more ...
Posted by Art Marketer at 07:57 | Feb 18,2007
Building your Brand – Part 1
Filed under: Branding Marketing Tags: Business+Cards Emails So how do you use your domain name to build your brand? First of all, add it to all your content, everywhere. Where can you add it? Print it on your stationary. Print it on your brochures. Print it on your business cards.
I don’t know how many times I have been to an art show and looked at the business read more ...
Posted by Art Marketer at 07:58 | Mar 24,2007
Increase your website “Hits”
Filed under: Marketing Email Recommendations Tags: Website Traffic Business+Cards Promoting Emails Email+List There are lots of easy ways to increase your traffic and build your customer base.
Your own traffic building efforts will guarantee a huge difference to your site visits. Here are 6 top ways:
Add more artwork. Most artists with more hits have more art on line. If you have unused art space on read more ...
Posted by Art Marketer at 06:03 | Apr 27,2007
The Secret for Artists
Filed under: Marketing Commentary Recommendations Tags: Ruth+Payne Dreams Goals Inspiration The Secret for Artists
The following blog is the first in a series of articles from a guest, Ruth Payne. For many of you in the Vancouver area, Ruth Payne will need no introduction. Ruth is the curator at the Ferry Building Gallery and the Visual Arts Coordinator of West Vancouver Cultural Services. read more ...
Posted by Art Marketer at 06:20 | Jun 21,2007
Maximize interest in your images…..organize!
Filed under: Marketing Recommendations Tags: Studios Organizing Some artists feel just getting the images on line is all they need to do, and the more the images on line, the better. Artists often want to show a wide variety of work, to make the point they possess well rounded talents. Perhaps one style of art will grab a galleries attention, so it must be better read more ...
Posted by Art Marketer at 07:58 | Jul 26,2007
A Multitude of Exhibition Venues (Part 1)
Filed under: Marketing Recommendations Commentary Tags: Ruth+Payne Venues Exhibitions Shows The following blog is the second in a series of articles from our guest, Ruth Payne. For many of you in the Vancouver area, Ruth Payne will need no introduction. Ruth is the curator at the Ferry Building Gallery and the Visual Arts Coordinator of West Vancouver Cultural Services.
Art Fairs, Outdoor read more ...
Posted by Art Marketer at 07:29 | Aug 09,2007
A Multitude of Exhibition Venues (Part 2)
Filed under: Marketing Recommendations Commentary Tags: Ruth+Payne Venues Exhibitions Shows The following blog is the second in a series of articles from our guest, Ruth Payne. For many of you in the Vancouver area, Ruth Payne will need no introduction. Ruth is the curator at the Ferry Building Gallery and the Visual Arts Coordinator of West Vancouver Cultural Services.
Art Fairs, Outdoor read more ...
Posted by Art Marketer at 07:28 | Sep 24,2007
Building Your Art Business-The Four Basics,Part 1
Filed under: Commentary Marketing Recommendations Tags: People Space Time Money Basics Ruth+Payne The following blog is the third in a series of articles from our guest, Ruth Payne. For many of
you in the Vancouver area, Ruth Payne will need no introduction. Ruth is the curator at the Ferry
Building Gallery and the Visual Arts Coordinator of West Vancouver Cultural Services.
“Sacred space read more ...
Posted by Art Marketer at 07:50 | Oct 08,2007
Building Your Art Business-The Four Basics,Part 2
Filed under: Commentary Marketing Recommendations Tags: Time Money People Space Basics Ruth+Payne The following blog is the third in a series of articles from our guest, Ruth Payne. For many of
you in the Vancouver area, Ruth Payne will need no introduction. Ruth is the curator at the Ferry
Building Gallery and the Visual Arts Coordinator of West Vancouver Cultural Services.
The Four read more ...
Posted by Art Marketer at 07:49 | Sep 14,2008
Highlights from the MyArtClub.Com Market Survey
Filed under: Marketing Recommendations Commentary Tags: Survey Findings As you may recall, last fall MyArtClub.Com conducted a market survey to assess the “5 Ws” about the art
market, meaning the questions “Who”, “What”, “Where”, “When” and “Why”. We felt compelled to learn more
about fine art clients for the large part because the answers for many important questions read more ...
Posted by Art Marketer at 07:54 | Apr 02,2011
DIY Art Marketing - your top two considerations
Filed under: Commentary Marketing Recommendations Tags: Basics Goals Time Website DIY (Do-It-Yourself) art marketing has never been so full of potential to help artists become successful. However artists need to realize results will be proportional to the amount of effort they put in.
DIY artist websites offer artists the advantage of low start up costs; total control over content read more ...
Posted by Art Marketer at 07:53 | Apr 16,2011
23 ways to WOW your web visitor with your art
Filed under: Marketing Images Tags: Image+Size Customers Emails Photography Website Whether your art marketing focus is to Show, Connect or Sell art to your fine art website visitors, the central point of an artist website must be your art images. Here are the basics to show your art in the best possible light, from a customer point of view.
Show your art well:
1. Use a good photo read more ...
Posted by Art Marketer at 09:49 | May 26,2011
Wondering who is looking at your artist website?
Filed under: Marketing Analysis Tags: Goals Customers Traffic Findings Google+Analytics Who are these people? This is a question every artist website owner asks, as the number of hits grows. Let us try to look into how Google can help.
Most web services offer rudimentary hit or page counts. But there are many more statistics about your visitors beyond counts. Google has tackled this read more ...
Posted by Art Marketer at 05:51 | Aug 11,2011
Top 5 key customer-driven necessities to sell art
Filed under: Analysis Marketing Tags: Customers Findings Promoting Website Basics Organizing Selling A lot of artists wonder what it takes to sell art. They wonder what they have to do to become self supporting selling art. Some dream to earn a good living as an artist.
There is nothing wrong about the idea of selling, and selling often. It doesn’t have to be some wild and crazy dream to earn a good read more ...
Posted by Art Marketer at 10:57 | Oct 30,2011
Learn from Steve Jobs about pleasing customers
Filed under: Marketing Tags: Inspiration Customers R.I.P. Steve Jobs. What a man of vision and accomplishment. Spend a few minutes pondering how he did it at this amazing Simon Sinek video presentation on how great leaders inspire action.
Reading some of the many tributes, what inspiration can he provide artists to build their business? Steve built read more ...
Posted by Art Marketer at 04:45 | Dec 19,2011
Why and how Artists use Facebook and Twitter
Filed under: Marketing Email Tags: Blogging Emails Facebook Twitter Artists do art marketing on Facebook and Twitter because customers are there.
Facebook statistics shows today 800 million active users of which over 50% active on any given day. As of June 2011, users on Twitter are now averaging 200 million tweets per day. Click here to see wonderful detail on 2010 read more ...
Posted by Art Marketer at 09:41 | Jan 16,2012
Improve your art business
Filed under: Announcement Marketing Tags: Findings Survey Knowing what, where, and how other artists earned their art business income during 2011, we believe can help you make more informed plans for your efforts to market and sell your art in 2012.MyArtClub.Com has launched a 15 minute online survey to help you learn what you need to know. We plan to compile read more ...
Posted by Art Marketer at 08:07 | Jan 22,2012
First results from Xanadu Gallery artist survey
Filed under: Analysis Commentary Marketing Tags: Survey Xanadu gallery of Phoenix Arizona has posted their first results of their artist survey and they are very interesting to review. The blog provides some share opinions of artists of many types, and geographic base, who want to know where they stand compared to other artists regarding income levels and read more ...
Posted by Art Marketer at 02:48 | Feb 28,2012
First results report of 2012 Artist Sales Survey
Filed under: Analysis Marketing Recommendations Commentary Tags: Findings Selling Survey Many thanks to the 187 artists who took the time to complete the survey. There is a lot of interesting information I am analyzing for this blog entry and likely several more blog reports to come. Individual requested comparative reports for those who signed up will be sent out in the coming 2-3 weeks.
Charts read more ...
Posted by Art Marketer at 03:14 | Aug 30,2012
Using Readers to help writing your artist blog
Filed under: Commentary Marketing Tags: Blogging One aspect of writing an art related blog, or any blog, is to find something original to contribute. Finding your voice as they say. Originality can be a daunting thought because the internet is so vast, we can expect someone has already written your very thought. But how to know you are not basically read more ...
Posted by Art Marketer at 10:39 | Sep 26,2012
Try the business market for selling art
Filed under: Commentary Marketing Tags: Customers One aspect of art marketing these days is affordability. The everyday consumer is reportedly under a lot of financial pressure, with the result that maybe buying fine art is just not high enough in priority these days to actually do it.
So what to do? Follow the money!
The money is either with the read more ...
Posted by Art Marketer at 11:14 |
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